Emerson Knives

2013 / Senior Web Application Engineer

Rebuilding Emerson Knives’ E-commerce Site, Driving Significant Sales Growth

While at Funk Media in 2013, we took on the project of redesigning and rebuilding the e-commerce store for Emerson Knives. Utilizing WordPress and WooCommerce, we developed a modern online retail platform tailored to their needs.

The impact of the new site was immediate and substantial: in the first year post-launch, their annual sales jumped from approximately $750,000 to over $2 million. This project demonstrated the power of a well-executed e-commerce solution to directly drive significant business growth.

Emerson Knives • OJ Smith