Website Rebrand Implementation and Custom CRM Management at Caribou (formerly MotoRefi)

At Caribou, I contributed to key technical initiatives during a period of significant growth, including the company’s rebrand from MotoRefi. I was part of the team responsible for rebuilding the main website to reflect the new Caribou identity, collaborating closely with overseas developers. This involved facilitating regular Agile/Scrum ceremonies to ensure smooth progress, including Daily Stand-ups, Sprint Planning, Backlog Grooming, Sprint Reviews (Demos), and Retrospectives.

Separately, I was also involved with the company’s custom CRM tool, where I managed developers assigned to maintenance tasks and handled the queue of support tickets related to CRM issues, ensuring its continued functionality for the business.